E4 stings have a character that helps to advertise E4, rather than just using the logo and the programmes aired to advertise the channel. The kind of people that watch E4 aren't the type of people to have barbies.. they're most likely to have the alternative (cheaper, less pretty but in my opinion much 'cooler', brunette) doll Sindy. Original blonde haired, blue eyed, Barbie is a huge advertising tool for the whole brand now, and that is spread all over the world now. There are so many different types of barbies it is unbelievable. This is why I have chosen a cheaper version of her to create my E4 sting.
so I thought.. why not make a mockery of Barbie?
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